Allow Us To Get Sciency Real Quick

Alcohol is a poison (unfortunately)

Breaking down alcohol creates toxic byproducts in our body. It is our liver’s job to flush out these toxins and uses our body’s vitamins and minerals as fuel to get the job done. However, your body quickly uses up its nutrient reserves and send you a message that something is wrong—in the form of a pounding headache, muscle pains and a queasy stomach. This is a hangover.

Your Liver and Alcohol

When we drink alcohol it is our liver’s responsibility to clean things up. Lucky for us, our bodies are equipped with the molecular tools that it needs in the form of enzymes. These enzymes transform toxic alcohol molecules into acids that our body can absorb and use.

After that first drink, our blood carries Ethanol (alcohol) to our liver where its molecules are broken down by the enzyme Alcohol Dehydrogenase into the toxic compound Acetaldehyde.

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Your Body and Alcohol

Acetaldehyde is classified as a Group 1 human carcinogen, which means that it is responsible for many of the unpleasant hangover symptoms we’re familiar with, including nausea and vomiting. To get back on the track to happiness, our body produces Aldehyde-Dehydrogenase which breaks down Acetaldehyde into the non-toxic compound Acetic Acid.


Here’s the important part!

Producing Aldehyde-Dehydrogenase requires a lot of ingredients (including amino acids, carbohydrates, and vitamins) that your body wants to use for other necessary functions. (You know, like living.) This nutrient deficiency affects your whole body, including your brain, pancreas, heart and immune system.

In response, your body tells you it’s been depleted by inducing headaches, body pains and nausea. The only way to stop a hangover is give your body all of the nutrients it needs to efficiently remove alcohol.

Prevention is Key

The most effective ways to help prevent the worse hangover side effects is to make sure your body has all of the nutrients it needs for Phase I & II liver detoxification before your first drink.

Give your body everything it needs to repair itself before you drink. The Intelligent Drinking line of formulas help to replenish all of the vitamins and minerals your body uses for liver detoxification. Primer fortifies your body with 22 nutrients into one tasty preventative drink. The Intelligent Drinking Supplement Line has an answer for everyone.

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